Intelligent Car Leasing renews sponsorship with Celtic FC

Written by Charlie Strand

Personal contract hire and small business leasing specialist, Intelligent Car Leasing (ICL), has renewed its sponsorship deal with Scottish Premier League giants, Celtic FC, for a further three years.

The new arrangement, which includes both men’s and women’s teams, continues a nine year partnership as ICL has been the official vehicle leasing partner since 2014 to Celtic FC, which has just won its eleventh Premier League title in the last 12 seasons.

Over the sponsorship period, Glasgow-based ICL has helped the world-famous football club reduce its carbon footprint significantly, with a steady supply of new cars for the club’s administration staff.

The new arrangement includes continued assistance for the charitable Celtic FC Foundation, with a pledge to support the charity with £10 for every vehicle ICL puts on the road throughout the sponsorship period.

Martin Brown, Chair of ICL, said: “We are delighted to be able to announce our continued partnership with Celtic FC and continue to assist it on its journey to a greener motoring future.

“As a company we are fully committed to switching drivers into electric vehicles, and indeed our own fleet went fully electric in 2021. The inclusion of EVs on the Celtic fleet has undoubtedly helped cut its carbon footprint while, at the same time, the charitable side of the club has our full support and aligns with our own company values. We greatly look forward to the continuation of our relationship.”

Adrian Filby, Commercial Director of Celtic Football Club, said: “Celtic is delighted to continue its relationship with ICL, a company which has provided tremendous commercial and charitable support to the Club for many years now.   To enjoy such a lengthy, successful relationship, demonstrates our alignment as organisations. In addition to the fantastic commercial support we receive as a club, we would also like to thank ICL for their continued and sincere commitment to our charitable dimension.

“We really look forward to delivering our partnership with ICL until 2026 and to the benefits this will bring to the Club and our supporters.”

Tony Hamilton, CEO of Celtic FC Foundation, added: “ICL has been a magnificent help to the Foundation for almost a decade now. It’s an organisation and a workforce that share our values.

“There have been many times where they have stepped up to assist at various levels, and on top of that they have made a very significant financial contribution to the work of Celtic FC Foundation in Glasgow and in London. We’re all delighted that this has been extended for another three years.”

As part of the new sponsorship deal, ICL is also collaborating with renowned men’s outfitter, Forbes Tailoring, the official clothing supplier for Celtic FC.

Under the collaboration, ICL is offering four tickets to Celtic’s last game of the season against Aberdeen on Saturday, May 27, while Forbes Tailoring is providing a voucher to the value of £500 for the supply of any clothing from its Glasgow store.

To enter the competition to win these outstanding prizes, people simply need to follow both ICL and Forbes on social media, sharing the images to their own social media accounts, and tagging three people they would take to the game. Entry is completely free of charge.

ICL provides personal and business car leasing to private customers and small businesses through a network of preferred funders, and is currently seeing a huge upswing in orders for electric vehicles and plug-in hybrids.

It is owned by the same shareholders behind the highly successful leasing and fleet management specialist, Fleet Alliance, which has over 30,000 vehicles under management.

Martin Brown, chair of both businesses, added: “We have witnessed a dramatic increase in orders for EVs in recent months across both our key brands – ICL and Fleet Alliance.”

This entry was posted in Celtic on by Charlie Strand

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